DEMAND MAMAGEMENT LEAD | 12 TO 14 YEARS | Noida
Capgemini
5 - 10 years
Noida
Posted: 11/19/2024
Job Description
Job Description
Subject matter experts in Marketing and Comms provide business stakeholders with specialized advice on their subjects, and act as an advisor leveraging on a specific MC expertise. Shehe.is a person with indepth, unique knowledge and expertise on a specific subject or in a particular industry ex digital marketing, internal comms, telecom,etc.Job Description:Develop and execute demand generation strategies to drive brand awareness, lead generation and customer acquisition.Implement marketing automation workflows and lead nurturing programs to effectively manage and convert leads.Collaborate with sales teams to align marketing efforts with lead management, pipeline development and revenue targets.Monitor CRM performance metrics and provide regular reports to stakeholders, highlighting key insights and recommendations.Proficiency in CRM platforms (e.g., Salesforce) and marketing automation tools.Familiarity with data management and segmentation techniques to support targeted marketing campaigns.
Primary Skill
s:Develop and execute CRM strategies to enhance customer engagement and drive lead generation, brand awareness and business growth.Collaborate with cross-functional teams to align CRM initiatives with overall marketing objectives.Secondary Skills:Knowledge of digital marketing channels, including email marketing, social media, and content marketing.A proactive and results-oriented mindset, with a focus on continuous improvement and driving measurable business outcomes. Job Description - Grade SpecificOperates as an experienced MC professional supporting an area of the business or an experienced specialistOperates at a good degree of autonomy, under regular supervisionAble to act on their own initiative with respect to their roleAble to organize development for self and junior team memberCapgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fuelled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion.
About Company
Capgemini is a global leader in consulting, technology services, and digital transformation. Headquartered in Paris, France, Capgemini provides a wide range of services, including IT consulting, managed services, business process outsourcing, and digital transformation solutions. With over 360,000 employees across more than 50 countries, the company focuses on helping organizations innovate and transform their businesses to remain competitive in a rapidly changing digital landscape. Capgemini is known for its expertise in cloud computing, AI, cybersecurity, and other emerging technologies, working closely with clients to develop sustainable and cutting-edge solutions.
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